Thursday, June 11, 2009

Rock the Earth lends green hand to music festivals

For the fourth year in a row, Rock the Earth will play an integral role in the environmental programming at the largest music festival in the United States -- the Bonnaroo Music and Arts Festival in Manchester, TN, June 11-14.

Rock the Earth will host a series of panel discussions, artist interviews and musical performances on Bonnaroo’s Solar Stage and will also present a series of environmental films at the festival. The new “Green Screens presented by Rock the Earth,” will feature award winning films focused on water, mountain top mining and protection of the Colorado River. In addition, the organization will also be coordinating the first-ever, large-scale music festival mobile phone recycling campaign at this year’s festival.

Moderated by Rock the Earth Founder and Board President Marc Ross, and presented on the Solar Stage each day at 1PM; the theme of the panel discussions will be "Social Change Through Music," and will explore the synergies between the artists that create music, and its interconnectedness to the environment and the world around us. Confirmed panelists include Erykah Badu, Danny Louis (Gov’t. Mule), Al Schnier (moe.), Will Sheff (Okkervil River), Vieux Farka Toure, Ben Sollee, Eric Johnson and Ryan Rightmire (Turbine), Laura Sohn (AC Entertainment), Rebecca Lichtenfeld (WITNESS), Bob Ferguson (Oxfam), Andy Bernstein (Headcount), Paul Faeth (Global Water Challenge), Sally Palmer (The Nature Conservancy), Jasna Brown (Green Mountain Coffee Roasters), and Justin Levy (Conscious Alliance).

Rock the Earth will also conduct “Storyteller” interviews with musical performances by Del McCoury and Friends, Patterson Hood, Ben Sollee, Grace Potter and the Nocturnals, and a special one-on-one interview with Brett Dennen.

Green Screens presented by Rock the Earth will deliver a series of environmental documentaries each day in the Cinema Tent, featuring very special guests.

http://www.bonnaroo.com/activities.aspx
Thurs, 6/11 @ 6:00 PM: Mountaintop Removal / Intro: Ben Sollee / Q&A: Maria Gunnoe
Fri, 6/12 @ 5:45 PM: Flow: For the Love of Water / Intro: Surprise Special Guest Q&A: Paul Faeth (Global Water Challenge) Green Screens: / JoAnne Anderson, Consumer Marketing Manager, STANLEY
Sat, 6/13 @ 5:45 PM: Grand Canyon Adventure / Q&A: Surprise Special Guest
Sun, 6/14 @ 12:30 PM: Earth Days / Q&A: Director Robert Stone

Mobile phone recycling campaignIn addition, in partnership with Musictoday, Collective Good, and Bonnaroo - Rock the Earth is calling on all music festival attendees to bring all their old, unwanted mobile phones (and chargers) gathering dust in the junk drawer. In this special promotion, all festival attendees who bring a phone to the Rockthe Earth booth for redemption will receive a 20% off a future Musictoday purchase, and be entered into a sweepstakes drawing for prizes like CDs, DVDs, t-shirts, magazine subscriptions, signed artist memorabilia, a pair of tickets to next year’s festival, and much more.

Each phone redeemed is worth one sweepstakes entry and will help keep toxic chemicals out of our landfills. If folks are interested in winning prizes and receiving the Musictoday discount, but not planning to participating attend a music festival this summer, they can still participate and win. Go to: www.collectivegood.com/bonnaroo to utilize the online entry form.

Rock the Earth is a national 501(c) (3) public interest, not-for-profit environmental advocacy organization dedicated to protecting and defending America’s natural resources. We act as advocates to ensure the existence of a sustainable and healthy environment for all and represent those individuals and communities whose environment whose natural surroundings are directly and adversely affected by others. Thanks to generosity and support of a network of music industry partners and the world wide environmental community, we are able to carry out grassroots organizing, education, and legal action to mobilize public support and empower social change.

Please visit www.RockTheEarth.org or stop by our booth at the following music festivals:
6/4-7 Wakarusa (AR)
6/11-14 Bonnaroo (TN)
6/18-20 Mountain Aid (NC)
7/2-5 High Sierra (CA)
7/2 -5 Rothbury (MI)
7/9-12 All Good (WV)
7/18-19 Mile High (CO)
7/22-25 10,000 Lakes Festival (MN)
7/23-26 Gathering of the Vibes (CT)
7/23-26 Floyd Fest (VA)
8/12 -15 Mulberry Mountain (AR)
8/28-30 Outside Lands (CA)

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