Friday, April 23, 2010

Autry National Center launched new educational Web site

More people will now be able to immerse themselves in the history of the American West through interactive experiences thanks to the launch of the Autry National Center’s new website, TheAutry.org. Thanks to $65,000 in total funding from the Verizon Foundation, the philanthropic arm of Verizon, the Autry has been able to transform its website into a virtual education space and create a globally accessible resource about the American West. The result is a robust website offering an in-depth view into the Autry’s vast cultural, historical, research, program, educational, and exhibition offerings.

“As a leader in communications, the Verizon grants have greatly improved the way the Autry communicates a meaningful amount of information online to potential visitors to the physical space of the museum and as a way to reach out to those that will never be able to visit. The new website removes those constraints of time and space and allows the vibrant history of the American West to be shared with everyone,” said John Gray, President and CEO, Autry National Center.

Grade-school teachers can now visit the website to download educational kits and standards-based lesson plans prior to their visit to the museum with their classes. Event-goers can purchase tickets online for film, theater, concert, and festival events. Members of the press can find news releases and articles in online and downloadable formats. Plus, TheAutry.org now features a Spanish-language visitor page, with additional pages to be translated in the near future.

Designed by kapow, inc., TheAutry.org now takes visitors deeper into the world of the Autry with a user-friendly design, clearly stated menus, and a significant increase in visuals and videos. “For the Autry, kapow created a site that is friendly, inviting, easy to navigate, and allows for further expansion as the Autry's programs grow and change. The website shows off the tremendous diversity of the Autry's exhibitions, collections, and events. It was designed to appeal to Autry members already familiar with the organization as well as new visitors the Autry would like to attract,” said Megan Holbrook, Partner, Business Development, kapow, inc.

“Verizon is proud to support the Autry’s use of technology to let the community interact with the exhibits remotely,” said Julia Cooksey, Verizon director of external and governmental affairs. “The use of the internet breaks down the traditional walls for the Autry and enables it to showcase its rich exhibits wherever and whenever.”
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The Autry can also be found online on Facebook, Twitter, YouTube, Flickr, and MySpace.

www.facebook.com/AutryNationalCenter
www.twitter.com/theAutry
www.youtube.com/AutryVision
www.flickr.com/groups/theautry
www.myspace.com/autrynationalcenter

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