The Vital Might to release new album in October

Boston alt-drama-rock band The Vital Might will release its 2nd full-length album, Red Planet, on Saturday, October 4th, 2008 at the Middle East Upstairs in Cambridge, MA. The album will be released on Magma Music, and distributed through iTunes, Rhapsody, Napster, and CDBaby. The release party will feature a headlining performance by The Vital Might, supported by local Boston bands the Cassavettes, Build a Machine and A Hero Next Door.

Red Planet, recorded in Brighton, MA at Barefoot Studios and produced by The Vital Might and Taylor Barefoot, pushes the band further into psychedelic breaks, heart pounding heavy riffs, and stick-in-your-head vocal refrains. The Vital Might wrote the majority of the material while touring in 2007. The lyrical content revolves around a male protagonist who believes he's found his true love. The story takes a turn when she is kidnapped by mafia men and held at the home of their mob boss...on Mars. The story chronicles the protagonist's struggle to rescue her from her dammed fate.

Alongside undertaking ambitious song themes, The Vital Might is making noise online, in publishing, contests, at conferences and on tour. In August, 2008, Paul Geary (Extreme, Smashing Pumpkins) and producer Anthony Resta voted The Vital Might into the top three finalists in the RJL Memorial Fund Battle of the Bands. Late in 2007, CBS selected The Vital Might song "Don't Mind Me" to air on its Emmy award-winning daytime drama The Young and the Restless.

Also in 2007, the video for "Bird of Black Fire" placed second in Atlantic Records and Ralph Lauren's nationwide "Do You Rock Contest." The band performed at WBCN's 2007"Rock N' Roll Rumble" battle of the bands and at the 2007 and 2008 Millennium Music Conference in Harrisburg, PA.

The band's fan base has grown outside of the East Coast as a result of touring and, more significantly, developing an online buzz. Large and growing friend lists on MySpace, Facebook, and Purevolume along with an active YouTube channel have helped the band connect with thousands of fans around the world. Singer and guitarist Andy Milk has applied knowledge gained from running a successful internet consulting business to the band's online efforts. Milk's experience developing web applications for Fortune 500 clients has contributed to the band's viral approach to online marketing and fan outreach through video podcasts, Facebook applications, and embeddable widgets similar to Snocap and Kyte.

The Vital Might will be touring the east coast in the fall of 2008 to support the release.

For more information about The Vital Might please visit
www.thevitalmight.com.