Wednesday, February 21, 2007

Urban Music Conference announces equity partner and sponsor

The Legion OF Doom Record Pool Becomes Equity Partner With The 5th Annual Southeast Urban Music Conference

Heineken USA Becomes "Official" Beer Sponsor For Third Year In A Row!

Legion of Doom Record Pool, one of the nation's leading record pools, has become an equity partner with the Southeast Urban Music Conference (SUMC). The 5th annual conference will take place June 27-30 at the Atlanta Downtown Sheraton located at 165 Courtland Street NE.

The 2006 SUMC registration boasted over 1500 participants and offered a variety of informative seminars focused on achieving success in the business of urban entertainment. Attendees included artists, producers, managers and promoters all hoping to learn more about the business from industry pros.

Tony Baraka, SUMC Conference Chairman, said, "I am thrilled to be working with Ray and his hard working staff. LOD brings to the table a work ethic that’s not matched by many and the LOD brand is one of the most respected brands in the entertainment marketplace today. I have seen LOD expand and grow over the last two years with LOD Internet Radio, The Urban Music Series and their roster of popular DJs."

Baraka also went on to speak about the 3rd year return of Heineken USA as a sponsor
"I am so thrilled that Heineken has come back onboard with SUMC/LOD Conference for three years running it’s a bold statement and respect for our brand and our demos who drink Heineken I wish to commend the Hardworking staff at Heineken and we look forward to working together for this Historic Black Music Month Event."

Ray Hamilton, president of The Legion Of Doom echoes Baraka’s enthusiasm. "Not since the Jack The Rapper Convention has there been this kind of excitement for an Urban Music Conference. This is an historic moment by bringing two of the premier entertainment brands together – both of whom are well respected in the industry and both are African American owned companies. I applaud Tony for growing SUMC over the last four years and now LOD is ready to bring our full arsenal to the table in making sure that SUMC is the premier Urban Music Conference."

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