Tuesday, August 12, 2008

Hard Rock launches update fashion line

Hard Rock Cafe’s City T-shirts – you know you have one; it’s a cultural icon, instantly recognizable and a timeless classic. This year, Hard Rock International is cranking it up a notch with the launch of the brand’s completely revamped retail line.

The newly updated line includes rockin’ t-shirts, hats and accessories for men, woman and kids. Each of the styles are available in a variety of colors, styles and fits, and in true Hard Rock fashion, sport the city of purchase.

The break-out stars of Hard Rock’s retail line are the women’s Rock Couture t-shirt and Save the Planet Mantra Tote Bag. Designed in a majestic blue and accented with foil highlights and fleur delis symbols, the tunic length Rock Couture tee is fashion for a rock goddess. (Price: $26)

Help Save the Planet with the Hard Rock Mantra Tote! Free of chemicals and dyes and printed with water-based inks, you can do your part to Save the Planet when you partner with Hard Rock and use the trendy 100% natural cotton Mantra Tote for all of your shopping needs. (Price: $8)

For additional new retail offerings and pricing information please visit www.hardrock.com.

Currently available Hard Rock Cafes, Hotels and Casinos and Live venues worldwide, as well as www.hardrock.com

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