Monday, April 2, 2012

Online celebrity shoe auction to benefit Hillsides April 25-May 5

Actor/Comedian Joel McHale (The Soup/Community) and Dodger James Loney will kick off the Fourth Annual Hillsides Foster Soles in Los Angeles, an online auction of celebrity autographed shoes, accessories and other personal items along with their signed headshots. Dr. Drew Pinsky will serve as Honorary Chair and Celebrity Auctioneer. The Los Angeles opening event to launch the auction will be hosted by Bar Celona in Pasadena on Wednesday, April 25, 2012 from 6:00 p.m. to 9:00 p.m.

The online auction runs from April 25th through May 5th, which is held during May’s Foster Care Awareness Month for national foster care issues and the plight of children and youth in the system. Hillsides, a Los Angeles foster care children’s charity with 99 years of creating safe places, is asking celebrities to donate autographed shoes, accessories and other personal items along with their signed headshot.

Other celebrity participants include: Elton John, John Stamos, Denzel Washington, Seth Green, Mario Lopez, Sugar Ray Leonard, Adrian Grenier, Nancy Grace, Wendy Williams, Gabriel Iglesias, Jane Kaczmarek, Billy Bob Thornton, Tim Allen, Jimmy Kimmel, Joan and Melissa Rivers, Larry King, Anderson Cooper, Piers Morgan, Dr. Drew Pinksy , Dave Koz, Charles Barkley, Robert Horry, Billy Zane, Mike Epps, Marlee Matlin, Cast from Burn Notice, Chelsea Handler, Chuy, Markie Post, Stan Smith, Mark Harmon, Pam Dawber, Kate Linder, Edie Falco, Rona Barrett, Kim Coates, Kaitlin Olson, Devon Werkheiser, Samantha Harris, Cast from The Bold & The Beautiful and many more.

Guests who bid on April 25th will get a chance to vie for celebrity shoes, purses, belts and other accessories as well as set visits and signed scripts until the auction’s closing date on May 5th.

Bar Celona, located in the historic Colorado Boulevard retail district of Old Pasadena, is the creation of local entrepreneurs Jack Huang and Karen Tanji, who is on the board of directors of the foster care charity. Set on a stage of rich crimson red and hues of mellow mustard, Bar Celona invokes the traditions of the traditional tapas bars of Spain, with handcrafted murals of ‘the running of the bulls,’ wine offerings geared toward those of the Spanish vineyards, house made sangrias, and the popular small plates that trigger a smiling sigh.

Bar Celona, celebrities, and bidders of Hillsides “Foster Soles” can be assured that putting their best foot forward ensures a better pathway for foster care children.

Hillsides Foster Soles 2009 was awarded national winner of the PR News Non-Profit PR Awards in “Event PR,” a finalist in “PR on a Shoestring,” and Best of Pasadena, from Pasadena Magazine.

To learn more about the foster care children’s charity, Hillsides, and “Foster Soles,” visit www.Hillsides.org. Contact Carrie Espinoza for event and celebrity information at 323-254-2274 ext. 254.

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