Monday, September 14, 2009

Tea Stain Clothing launches Music Fashion Project

Shop for a good cause! Tea Stain Clothing has just launched The Music Fashion Project. This philanthropic initiative pairs some of the rock scene’s biggest names with their favorite style of Tea Stain Clothing to raise money for music-related charities. Participating bands include well known bands like Papa Roach and The Donnas. The project also features some bands ‘on the verge’ like Framing Hanley, currently holding the #1 video spot on Fuse TV, and Lovehammers featuring Marty Casey from NBC’s Rock Star INXS. Some benefiting charities include VH1 Save The Music, Little Kids Rock and Rock ‘N Renew. To contribute to the project, fans simply purchase their favorite band’s selected charity style. Tea Stain Clothing takes care of the rest by donating a portion of the proceeds directly to that band’s specified charity.

The project is web based and every band’s feature is completely sharable. “This is the next generation of social media and web based marketing. We wanted to make a difference and make it easy to spread the word.” founder Devin Hajek says. “Even if someone isn’t able to spend money on a shirt, they can still support their favorite band/charity by simply clicking ‘share’. From there they have the option to email their friends or post it on their myspace, facebook and a host of other social networking outlets.”

According to “The Seattle Times,” “Rock [is] the hard-edge fashion look for fall.” The article goes on to suggest that those who like to stay on top of the latest fashion trends may want to add “a hint of rebel chic into” their wardrobes this autumn. The newspaper cautions, however, that “not everyone can pull off studded leather and chains.” And although the metal-edge look may be all the rage this season, it’s inappropriate for many social situations. Tea Stain Clothing provides a compromise by marrying rock star edginess with simple and classic clothing designs. Papa Roach band members practice what they preach. Drummer Tony Palermo was spotted wearing Tea Stain’s “Valor” style during a stop in Russia on the band’s European tour.

Charity minded rockers who would like to join The Music Fashion Project can learn more at www.TheMusicFashionProject.com.

About Tea Stain Clothing
Unsatisfied with loud, over the top clothing, Tea Stain took a stand. Their goal is to create clothing that is simple and classic. Tea Stain believes clothing should not distract from what is most important... the person wearing it. The company provides shoppers with chic alternatives to the frenzied designs that dominate the marketplace. For more information, please visit www.TeaStainClothing.com.

2 comments:

Gina said...

Hi Mickie --

Thanks for bringing this project to the fore! Little Kids Rock is reaching more than 42,000 kids in 20 cities nationwide and is the only free, national school-based rock music program and the largest guitar program in the US public school system today. This year, we launched a program in Pasadena, and it's already reaching more than 500 kids.

Thanks for mentioning us, and keep shaking things up and swinging your sword for the love of music.

Your fan,

Gina @ Little Kids Rock

Mickie said...

Hello Gina,

I've written about Little Kids Rock for my newspapers and my e-zine~ it's a great project! I wish you even more success!!

Readers, let's all do our part to support the arts in education.

Keep on rockin'
Mickie