Monday, October 1, 2007

Music Choice launches "Rocktober"

Music Choice, the multi-platform music network that reaches millions of music fans through their televisions, online, and cell phones, announces the launch of 'Rocktober', a month-long programming & marketing campaign dedicated to Rock's hottest established and emerging artists. The long list of featured artists and bands includes Korn, Paramore, Plain White T's, The Clash, All That Remains, and Killswitch Engage. Music Choice will offer Original shows, video premieres, video playlists, and a selection of classic videos & DVD clips throughout the month of October to watch on its free On Demand network and its free online music service.
The 'Rocktober' programming on Music Choice will feature Korn as the Music Choice Artist of the Month in October. Millions of Music Choice viewers can watch a collection of Korn's music videos and Original programs featuring the band throughout October. The Music Choice Originals include -
"KORN - Starting Over Again" – The band talks openly about internal changes that have affected them over the past few years and their positive outlook for the future·
"KORN - Naked" – Band member's engage in unscripted Q&A with their fans ·
"KORN's Visual Revolution Video Playlist" – The band takes Music Choice viewers on a chronological music video tour through their 13-year recording career·
"KORN Takes NYC" – Viewers experience a day in the life of one of today's biggest rock bands on the planet. From waking up in a hotel - to performing on stage that night - and everything in between. It's all captured here!
"Music Choice has been instrumental in Korn's success over the years by featuring the band's music on its On Demand network and music channels," says Amani Duncan, SVP of Marketing for Capitol Music Group. "We are both excited and honored to be a part of Music Choice's special Rocktober campaign, exposing Korn to millions of its current and soon-to-be fans."
"Korn has proven time and time again that they have one of the most dedicated fan bases not only in rock music, but music in general," says Justin Prager, Director of Rock Programming for Music Choice. "Their content consistenly does well on our On Demand network, whether it's their older classics, or material from their more recent albums. Because of their broad appeal to Music Choice viewers, we're proud to have Korn as both our Artist Of The Month and the centerpiece act for Rocktober."
Music Choice will also offer a wide selection of special 'Rocktober' Music Choice Originals, including:·
ROCK U "Long Live Rock" Edition featuring Korn, Velvet Revolver, Tom Morello (Rage Against The Machine), Perry Farrell (Satellite Party/Janes Addiction) and Silverchair·
FRESH CROPS featuring Paramore ·
FRESH CROPS (Refresh) featuring Plain White T's ·
VIDEO PLAYLIST & AUDIO BLOCK SHOW hosted by Roadrunner Records·
VIDEO PREMIERE of Endeverafter's "I Wanna Be Your Man"·
VIDEO PREMIERE of All That Remains' "Not Alone"'·
CLASSIC VIDEOS & DVD CLIPS from The Clash to celebrate the 30th anniversary of their debut album. ·
EXCLUSIVE DVD CLIP from Killswitch Engage's "The Making Of the Arms Of Sorrow".

Music Choice will make all of its 'Rocktober' content available on its On Demand network and its online music site. All of the Music Choice content is available to watch free of charge. About Music Choice®Music Choice is the leading multi-platform music network that reaches millions of consumers nationwide through their televisions, online, and cell phones. Music Choice programs dozens of uninterrupted music channels; produces Music Choice Originals that feature today's hottest established & emerging artists; offers thousands of music videos, and distributes daily entertainment news clips. Music Choice is a partnership among subsidiaries of Microsoft Corporation, Motorola, Inc., Sony Corporation of America, EMI Music and several leading U.S. cable providers: Comcast Cable Communications, Cox Communications and Time Warner Cable. MUSIC CHOICE® is a registered trademark of Music Choice. Visit the Music Choice website at http://www.musicchoice.com

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