The Recording Academy® and CBS.com today announced the third installment of My GRAMMY® Moment with current GRAMMY-nominated pop artist Katy Perry. From today through Feb. 6, music fans can upload a 30- to 60-second video of themselves singing along to a portion of Perry's current GRAMMY-nominated song "I Kissed A Girl" to www.cbs.com/grammys. Videos will be voted on by fans and the public-at-large, and the most popular videos will be shown as part of Perry's 51st Annual GRAMMY Awards performance on Music's Biggest Night®, allowing them to virtually share music's biggest stage with one of music's newest stars. Previous My GRAMMY Moment musicians include Justin Timberlake and Foo Fighters. The 51st Annual GRAMMY Awards will be broadcast live from STAPLES Center in Los Angeles on Feb. 8 from 8—11:30 p.m. ET/PT on the CBS Television Network. More GRAMMY performances will be announced shortly.
"Every music fan wants to live the rock and roll fantasy by being on stage and having people cheer for you," said Neil Portnow, President/CEO, The Recording Academy. "We are very excited that this year's installment of My GRAMMY Moment allows numerous online fans to be an integral part of a performance. We're delighted to have Katy Perry join us for this latest experience, given her vast Internet presence which truly reflects the way in which many music fans consume and engage in music today, online and otherwise."
"We're excited to bring this truly interactive experience from online to on-air," said Joe Ferreira, Sr. Vice President/GM, CBS Audience Network. "It's tremendous to have an artist like Katy on board. She has an immense online fan base and we look forward to seeing what music fans bring to the table in this venture."
"I am very excited to be a first-time GRAMMY nominee and new Recording Academy member this year, and even more thrilled to perform on music's biggest stage in February," said Katy. "I'd love to share my first GRAMMY experience with all my fans, so I encourage you to submit your videos now!"
My GRAMMY Moment Submission & Voting Information
· Fans — 18 years and older — can submit a 30- to 60-second video clip of themselves singing along to a portion of Katy Perry's current GRAMMY-nominated song "I Kissed A Girl." Videos should be submitted and uploaded to www.cbs.com/grammys no later than Feb. 6 at 11:59 p.m. PT.
· CBS.com will announce the voters' Top 20 on Jan. 23.
· Voting among the Top 20 will continue until Jan. 30, when the Top 10 choices will be announced.
· Voting among the Top 10 will continue until Feb. 6, when the Top 3 fan videos will be determined and highlighted, among additional popular video submissions, during Perry's GRAMMY performance on Feb. 8.
· Music fans can log on to www.cbs.com/grammys to access the video submissions and vote for their favorites.
In addition, viewers will select their favorite submissions to determine the Top Fan Video. Those who wish to be considered for both the live telecast of My GRAMMY Moment and the CBS.com Top Fan Video Contest should submit and upload a video at www.cbs.com/grammys no later than Jan. 22, at 11:59 p.m. PT.
The 51st Annual GRAMMY Awards are produced by John Cossette Productions and AEG Ehrlich Ventures for The Recording Academy. Ken Ehrlich and John Cossette are executive producers, Walter C. Miller is producer/director, and Tisha Fein is the coordinating producer.
Established in 1957, The Recording Academy is an organization of musicians, producers, engineers and recording professionals that is dedicated to improving the cultural condition and quality of life for music and its makers. Internationally known for the GRAMMY Awards — the preeminent peer-recognized award for musical excellence and the most credible brand in music — The Recording Academy is responsible for groundbreaking professional development, cultural enrichment, advocacy, education and human services programs. The Academy continues to focus on its mission of recognizing musical excellence, advocating for the well-being of music makers and ensuring music remains an indelible part of our culture. For more information about The Academy, please visit www.grammy.com.
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