Friday, October 12, 2007

Fashion for the Cure benefit

“Inner beauty” natural nutrition bar maker thinkproducts has joined hands with Susan G. Komen for the Cure, Los Angeles County Affiliate for the 7th Annual “Fashion for the Cure.” Lizanne Falsetto, former international fashion model and CEO of thinkproducts will emcee the event and has brought celebrity eco-designer Deborah Lindquist to the runway to show her Fall line. Lindquist’s’ show stopping thinkThin Pink wrapper dress will be shown, which she created from thousands of thinkThin Pink nutrition bar wrappers. Falsetto’s thinkThin Pink all natural bars are in grocery, drug and health food stores nationwide during October Breast Canner Awareness Month and 15 cents on the sale of each bar will benefit Susan G. Komen for the Cure. The event will be held on Tuesday, October 23 on the cobblestone Via Rodeo (corner of Rodeo Drive and Wilshire) in Beverly Hills from 7:30 p.m. to 10:30 p.m. Tickets can be purchased the day of the event or at www.komenlacounty.org. All proceeds from the evening will benefit Komen for the Cure Los Angeles County Affiliate.

“The theme of Susan G. Komen for the Cure’s LA event, ‘Think Pink and Green’ coincides with our philosophy and namesake; we believe that thinking about what you eat creates vitality, a strong immune system, all of which helps to prevent diseases, such as breast cancer.” said thinkproducts CEO, Lizanne Falsetto. ”Pure food is powerful and provides functional value for the human body,”

The evening will include a silent auction, pink mojitos by Mojito Island, wine tasting and McCormick & Schmick’s will present a hearty flow of healthy, fresh and organic appetizers.

About thinkproducts: thinkproducts™ was founded by former international fashion model Lizanne Falsetto, who is a true believer in the healing and nourishing power of nature. Creator of all natural, convenient, great tasting, functional foods for people striving to live a life full of vitality and free of disease, thinkproducts was originally inspired by Lizanne’s goal to create food for those who "think about what they eat." thinkproducts includes high protein thinkThin™; raw fruit and nut thinkOrganic™; superfood-rich thinkGreen™; and think5™ ,made with 5 cups of fruits and vegetables. All thinkproducts are wheat/gluten free and designed to deliver powerful nutritional benefits. The company's commitment to vitality goes beyond food to support a vital cause - the prevention of breast cancer. A portion of the proceeds from every thinkThin Pink™ bar purchase is donated to Susan G Komen for the Cure. thinkproducts can be found in Trader Joe's, Whole Foods, Kroger, Fred Meyer, Ralph's, Target, and your local supermarket and independent natural and grocery retailers nation wide. thinkproducts can also be purchased directly from the company’s website, www.thinkproducts.com. thinkproducts is headquartered in Ventura, California, and is one of the largest independent companies in the nutrition bar category.

About Susan G. Komen for the Cure: Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure and launched the global breast cancer movement. Today, Komen for the Cure is the world’s largest grassroots network of breast cancer survivors and activists fighting to save lives, empower people, ensure quality care for all and energize science to find the cures. Thanks to events like the Komen Race for the Cure, we have invested nearly $1 billion to fulfill our promise, becoming the largest source of nonprofit funds dedicated to the fight against breast cancer in the world. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit www.komen.org or call 1-800 I’M AWARE.

About Deborah Lindquist: Eco-friendly designer Deborah Lindquist first launched her couture-inspired collection in 2004 and has since shown at L.A. Fashion week, the Pret a Porter in Paris and for numerous eco-conscious benefit events. Deborah’s women’s collection combines environmental responsibility with a cutting-edge aesthetic. She works her fashion magic with a mixture of environmentally-friendly fabrications, including recycled cashmere, repurposed kimonos and saris, vintage silk scarves, and sustainable materials such as hemp, soy, and bamboo. The resulting designs are as striking as they are ecologically sensitive. As a trailblazer at the forefront of the stylish green clothing movement, Deborah is making an impact in the fashion world while remaining true to her love for the environment. Celebrity fans include Sharon Stone, Hayden Panetierre, Jessica Alba, Christina Aguilera, Carmen Electra and many more.

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