Thursday, November 15, 2007

Kiehl's unites with YouthAIDS for benefit

Kiehl’s Since 1851 is humbled and honored to partner with YouthAIDS for a World AIDS Day shopping benefit. I hope you’ll consider featuring this exciting event as a calendar listing or spotlight piece.

WHO: Kiehl’s Since 1851 freestanding stores
WHAT: World AIDS Day shopping benefit for YouthAIDS

WHEN: World AIDS Day, Saturday, Dec. 1, 2007

WHERE: Kiehl’s Since 1851:
· 1516 Montana Ave., Santa Monica—310-255-0055
· 100 N Robertson Blvd., Los Angeles—310-860-0028
· 189 The Grove Drive, Los Angeles—323-965-0569
· 3333 Bristol St., Costa Mesa—714-427-0998


WHY: In honor of World AIDS Day, Saturday, December 1st, 2007, Kiehl’s Since 1851 will donate 20% of ALL NET SALES from Kiehl’s freestanding stores to YouthAIDS.

All customers who spend $100 or more on World AIDS Day will receive a Limited Edition WORLD AIDS DAY t-shirt, compliments of Kiehl’s. T-shirts will only be available at free-standing stores on Dec. 1, while supplies last.

YouthAIDS is a non-profit organization that concentrates their efforts in the mission to stop the spread of HIV/AIDS among 15-24 year-olds in over 50 countries by educating on healthy living and by providing life-saving health products. Their goal is to reach more than 600 million youths with life saving messages and products.

Kiehl’s has been a proud partner of YouthAIDS since 2001, and from our first YouthAIDS-dedicated product, Eucalyptus Bath and Shower Liquid Body Cleanser, Kiehl’s programs have contributed in excess of $400,000 to the organization. By raising both awareness and funds, Kiehl’s aims to make a significant impact on the number of HIV/AIDS cases contracted by youth all over the world.

Giving is the embodiment of "The Mission of Kiehl's,” which states our belief in the importance of giving back to the communities in which we serve our customers every day. As Kiehl’s is a part of the global community, we are proud to partner with a global organization in this very vital fight against AIDS.

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