From Nike, the world's leading sports brand, comes an exclusive release by De La Soul, one of the most influential hip hop artists of the last two decades. Commemorating the 20th Anniversary of 3 Feet High and Rising, De La Soul's groundbreaking debut record, ARE YOU IN?: Nike+ Original Run is the groups' first-released original material in five-years. The record is only available through iTunes, and is part of a continuing series of releases through the "Nike+ Sport Music" section of the store.
With additional production by Chicago-based DJ/Production-duo Flosstradamus, ARE YOU IN?: Nike+ Original Run is a unique album written specifically for runners, but its allure extends to all music fans.
Posdnuos of De La Soul explains, "When we first heard about this project we were psyched on the challenge. We pride ourselves on being able to get bodies moving, so it was cool to do it with a specific goal in mind - giving runners the sonic fuel to clock some miles."
ARE YOU IN?: Nike+ Original Run is a continuous full-length body of music that reflects the arc a runner experiences during a run. Commissioned by Nike, this is the fifth release in the Nike+ Original Run series following releases by artists such as A-Trak, Aesop Rock, LCD Soundsystem and Crystal Method. The release also features cover artwork by famed designer Joe Buckingham and an exclusive single.
Runners and fans alike can buy De La Soul's ARE YOU IN?: Nike+ Original Run at the Apple iTunes Music Store for $9.99. Download the album April 28th at: www.itunes.com/nikedelasoul.