MTV Tr3's is the exclusive national television sponsor of the second leg of Maná’s highly lauded “Amar es Combatir Tour,” that kicks off August 28, it was announced today by Lucia Ballas-Traynor, SVP and general manager of MTV Tr3's. The partnership between the bilingual network for Latino youth and the rock en español pioneers includes extensive on-air promos, tour-related programming on the network’s signature shows, “Mi TRL,” and “TXTO” and on mtvr3's.com and URGE, visibility on MTV’s high definition 44-foot screen in Times Square, and prime positioning within the MTV Tr3's branded music area in 900 Wal-Mart locations. A national sweepstakes will give MTV Tr3's viewers the chance to win free VIP tickets and attend VIP meet and greet sessions with Maná.
Maná is one of the hottest Mexican rock bands of all time. The group has sold more than 19 million records worldwide and has 13 Billboard Awards, five Latin Grammy Awards, and three Grammy Awards; they have also received MTV Latin America’s Best Rock Artist, Best Music Video (“Labios Compartidos”) and Lifetime Achievement Awards. Over 12 million people in 32 countries attended their last worldwide tour making them Latin rock royalty. Maná, which means "good energy" in Polynesian, also devotes a lot of its time to humanitarian efforts through the band's Selva Negra foundation that focuses on raising ecological awareness worldwide.
In addition to on-air tour-related programming, MTV Tr3's will create a dedicated Maná tour page on mtvtr3s.com that will include artist videos, complete tour dates, tour photo gallery, and the VIP ticket fly-away contest for select concert dates. MTV Tr3's viewers will also have a chance shout-out their Maná-related messages during a dedicated episode of “TXTO,” the network’s highly popular interactive show, that will premiere on Monday, June 18th at 4 PM Eastern.
“Maná’s tour is one of the most important live events of the year for MTV Tr3's viewers,” said Lucia Ballas-Traynor, SVP and general manager of MTV Tr3's. “Our sponsorship of the ‘Amar es Combatir Tour” is one more way we’re letting our viewers know they can count on us to bring them the best in Latino entertainment experiences across all their favorite platforms, from TV to the web to live mega events.”
The “Amar es Combatir Tour” features songs from Maná’s recent album by the same name. The album offers 13 songs that, with a full and impeccable sound, respect the essence of the group but veers into new territory. The album reached #4 on the Billboard Top 200 and sold over 60,000 copies in its first week, and has delivered three #1 hit singles, “Labios Compartidos,” “Bendita Tu Luz” and “Manda una Señal."
The second leg of Maná’s U.S. concert tour kicks off August 28 in Hidalgo, Texas and travels to San Antonio, Houston, El Paso, Dallas, Phoenix, Las Vegas, Los Angeles, Fresno, Oakland, Sacramento, Chicago, Boston and New York and closes on October 13th in Miami. The complete schedule is:
Mana "Amar Es Combatir" US Tour - 2nd leg
(August 07 - October 07)
28-Aug Hidalgo, TX Dodge Arena
29-Aug Hidalgo, TX Dodge Arena
31-Aug San Antonio, TX AT&T Center
1-Sep Houston, TX Toyota Center
2-Sep Houston, TX Toyota Center
4-Sep El Paso, TX El Paso Country Coliseum
5-Sep El Paso, TX El Paso Country Coliseum
7-Sep Dallas, TX American Airlines Arena
9-Sep Phoenix, AZ US Airways Center
13-Sep Las Vegas, NV Mandalay Bay Hotel
16-Sep Fresno, CA Savemart Center
20-Sep Los Angeles, CA Staples Center
21-Sep Los Angeles, CA Staples Center
22-Sep Los Angeles, CA Staples Center
28-Sep Oakland, CA Oracle Arena
30-Sep Sacramento, CA Arco Arena
4-Oct Chicago, IL Allstate Arena
6-Oct Uncasville, CT Mohegan Sun Casino Arena
9-Oct New York, NY Madison Square Garden
12-Oct Miami, Fl American Airlines Arena
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